About Urban Edge Barbershop
Crafting Excellence in Men's Grooming Since 2009
Our Story
Urban Edge Barbershop was born from a simple yet powerful vision: to create a space where traditional barbering craftsmanship meets contemporary style and comfort. Founded in 2009 by master barber Marcus Rodriguez in the heart of Toronto's financial district, our shop began as a modest two-chair operation with big dreams and an unwavering commitment to excellence.
What started as Marcus's passion project quickly grew into Toronto's most sought-after destination for discerning gentlemen who appreciate quality grooming. Our founder, having trained under renowned European barbers and studied classic techniques in London's historic barbering districts, brought a unique blend of old-world expertise and modern innovation to the Canadian grooming scene.
Over the years, we've expanded our team, refined our services, and built a loyal clientele that includes business executives, creative professionals, and style-conscious individuals from all walks of life. Despite our growth, we've never lost sight of our core principles: attention to detail, personalized service, and the belief that every client deserves to look and feel their absolute best.
Today, Urban Edge Barbershop stands as a testament to what happens when passion meets precision. We're not just a barbershop; we're curators of style, guardians of tradition, and partners in helping our clients present their best selves to the world.
Our Mission & Values
Our Mission
To elevate the art of men's grooming by combining time-honored barbering traditions with contemporary techniques, creating an exceptional experience that leaves every client looking sharp, feeling confident, and eager to return.
Excellence
We pursue perfection in every cut, shave, and styling session. Our commitment to excellence drives us to continuously refine our skills and stay current with the latest trends and techniques.
Craftsmanship
We honor the traditional art of barbering while embracing modern innovations. Each service is performed with meticulous attention to detail and genuine pride in our craft.
Client Partnership
We believe in building lasting relationships with our clients, understanding their unique needs, and working together to achieve their desired look and style goals.
Meet Our Expert Team
Marcus Rodriguez
Owner & Master Barber
With over 17 years of experience and training from London's finest barbering academies, Marcus brings unparalleled expertise to every service. His specialty lies in classic gentleman's cuts and traditional straight razor shaves.
Alessandro Chen
Senior Barber & Style Specialist
A master of contemporary styling and precision fades, Alessandro combines artistic vision with technical excellence. He's particularly renowned for his innovative approach to modern men's hairstyling and beard sculpting.
Dmitri Volkov
Traditional Shaving Expert
Trained in the classical European barbering traditions, Dmitri is our go-to specialist for hot towel shaves and traditional grooming services. His methodical approach and attention to detail ensure an exceptional experience.
Jordan Thompson
Junior Barber & Trend Specialist
The newest addition to our team, Jordan brings fresh energy and knowledge of the latest trends. Despite being early in his career, his passion for the craft and natural talent make him a rising star.
Our Achievements & Advantages
Awards & Recognition
- ✓ Toronto's Best Barbershop 2023, 2024, 2025
- ✓ Men's Health Excellence Award 2024
- ✓ Canadian Grooming Industry Recognition 2023
- ✓ Customer Choice Award 2022-2025
- ✓ Professional Barbering Association Member
Why Choose Urban Edge
- ✓ Over 15 years of combined expertise
- ✓ Premium organic grooming products
- ✓ Flexible scheduling and online booking
- ✓ Complimentary consultations
- ✓ Sterilized tools and clean environment
- ✓ Loyalty rewards program
What Our Clients Say
"Urban Edge has been my go-to barbershop for three years. Marcus and his team consistently deliver exceptional results. The attention to detail is unmatched, and the atmosphere is both professional and relaxing."
"Alessandro transformed my look completely. His expertise in modern styling is incredible. I've received countless compliments on my haircut, and the experience was top-notch from start to finish."
"The traditional hot towel shave with Dmitri is an experience everyone should have. The level of craftsmanship and care is extraordinary. This is barbering at its finest."
Ready to Experience Urban Edge?
Join thousands of satisfied clients who trust Urban Edge Barbershop for their grooming needs. Book your appointment today and discover why we're Toronto's premier destination for men's grooming excellence.